Business Whitepapers
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whitepapers
NEW
Connecting with your
customers:
A guide to social media
If you're relatively new
to the world of social media and you'd like to learn how
it can benefit your business, this guide will help you get started.
Create and manage your reputation online and learn how
incorporating social media into your contact
management software can help develop long-lasting, profitable
relationships.
Contact Management
software
– a ‘must-have’ tool to safeguard customer
retention
This advice guide explains why a
Contact Management system is important for small businesses in the
good times to help you sell more effectively and more profitably.
But it’s a definite ‘must-have’ in bad times since it can provide
the competitive advantage you need to retain existing customers and
also gain new ones.
Rate
Your Need for a Contact Database
The purpose of the paper is to help you to determine if there is a
better way of managing your contacts and customers and performing
day-to-day business tasks. In particular, this paper highlights the
differences between contact management and a personal information
manager (PIM) by asking you to consider seven essential questions.
Answering Yes to even one of them means that your business
could benefit from transitioning to a contact management
solution.
Independent
Guidebook Whitepaper
Highlights the experiences of a set of diverse customers of ACT!
and prescribes best practices, missteps to avoid and how to
customise the application to exploit it fully.
Independent ROI Whitepaper
Highlighting the costs for software, personnel, hardware and
training over a three-year period to quantify an investment in
ACT!.
Sage
Marketing Management Whitepaper
This Sage white paper will provide guidance on how to promote
products or services to existing and new customers, and how
software can help sales and marketing teams be more effective.