Market smarter
What’s your biggest priority for 2013? Find out some smart tips about how CRM can accelerate your marketing in 2013.
Social CRM
Find out all about Social CRM and why, in today’s business world you need it to form part of your marketing strategy.
Don’t rely on Bluebirds!
The current economic situation has many a Sales Manager looking hopefully at the door for that Bluebird deal to come walking in and save them from this quarter’s shortfall. There has never been a more challenging time for greater pipeline visibility. Accurate forecast reporting, transparency in the pipeline and clarity overall, helps to drive the sales cycle efficiently through the sales process.
Is user adoption the greatest challenge in CRM?
User adoption is often described as the greatest challenge in CRM. But should we accept this comment at face value? Or are there other challenges to successful CRM?
Email Marketing: Get Set for Success
Email marketing is one of the easiest and most cost effective forms of marketing for small businesses. Separate yourself from other small businesses with a little bit of planning and know-how. Here are a few important lessons before you start your email marketing campaigns.
Are you working smart enough? Why reporting tools help us do business better.
Sales, Marketing and Customer Service channels have grown massively in the last few years and now, more than ever before, professional people need to be able to make decisions quickly, knowing that they are basing these on live, accurate data and presented in a format that is usable specifically for them.
Top 10 CRM features we least want to see
Without wanting to sound like the final round of Mock the Week, what can we do without in our CRM software? Incredibly some of the least wanted features actually exist in CRM software on sale today.
Building a CRM business case? We’ll help you get started.
There’s no getting away from it, business software – whilst an essential part of driving efficiency and reporting performance – is costly and time consuming implement. So when it comes to buying or upgrading a solution the need to prove the value is more important than ever. Compiling a comprehensive business case is resource heavy, getting internal buy-in is difficult and proving the value of a system hard before the project begins. Our customers regularly ask us for support and advice on how do I get started…
Email marketing: to DIY or not to DIY
Working with small businesses, we hear a variety of reasons that they choose to keep their email marketing in-house and do-it-themselves.
Implementing CRM? Then ‘strategic’ is the only way to go…
A common misconception is that CRM will replace the functionality of other business applications you have.
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